Vulnerability Commercialization in Digital Environments

An Empirical Study on Emotional Exposure, Social Validation, and Well-Being in Young College Students

Authors

DOI:

https://doi.org/10.65598/rps.6163

Keywords:

Digital vulnerability, Social validation, Social comparison, Perceived stress, Social networks

Abstract

In recent decades, the expansion of digital platforms has intensified the public visibility of emotional experiences, configuring an environment in which vulnerability is inscribed in dynamics of recognition and symbolic performance. This study analyzes the relationship between emotional exposure in social networks, digital validation, social comparison, and perceived stress in the Latin American university population. A sequential mixed design was adopted that combined content analysis of 500 public publications and a survey of 400 students. The results show that emotional exposure is positively associated with perceived stress, an effect partially mediated by social validation and interpersonal comparison. Likewise, content with greater emotional intensity presents higher levels of interaction, which suggests the existence of amplification logics in the digital ecosystem. It is concluded that digital vulnerability is a complex relational phenomenon, where recognition and discomfort can coexist.

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Published

2026-04-30

How to Cite

Polo-Escobar, B. R., Suárez-Carreño, F., Polo-Moreano, R. E., & Machacuay Meza, C. I. (2026). Vulnerability Commercialization in Digital Environments: An Empirical Study on Emotional Exposure, Social Validation, and Well-Being in Young College Students. Prisma Social Journal, (53), 387–404. https://doi.org/10.65598/rps.6163

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