Strategies for the inclusion of people with disabilities

The case of the Ouseburn Valley (Newcastle upon Tyne, United Kingdom)

Authors

Keywords:

disability, integration, communication, city, creative industries, culture

Abstract

This research studies the institutional and/or organizational strategies for the labour and social inclusion of people with disabilities. The case study of the Ouseburn Valley area (Newcastle Upon Tyne, United Kingdom) and of foundations and organizations that carry out their activity there, such as the Ouseburn Farm and Chilli Studios, are analyzed.

The first of these foundations is in charge of promoting employment generation strategies among groups with physical disabilities. To do this, all of its activities are developed with people with disabilities in charge of them, facilitating their normalization in the population and, especially, among children. On the other hand, Chilli Studios encourages the integration of people with mental diseases in the world of art and creative industries through the “EPDA” model (“Engagement, Participation, Development and Achievement”), based on citizen participation.

Through methodological strategies such as the survey, the case study, ethnography and Grounded Theory (Glaser and Strauss, 1967), data collection techniques are applied, having made 23 participant observations as a full observer, 14 in-depth interviews and 3 survey processes. These have been carried out in parallel between September 2016 and March 2020 and have been integrated through methodological triangulation, guaranteeing the reliability of the results.

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Author Biography

Jennifer García Carrizo, Universidad Rey Juan Carlos

Jennifer García Carrizo is an International Doctor in Audiovisual Communication, Advertising and Public Relations at the Complutense University of Madrid, where she unanimously obtained the qualification of Excellent "cum laude" with her Doctoral Thesis, “City and Communication: City Branding in Cultural and Creative Districts”. This research was funded by the Ministry of Education, Culture and Sports of Spain (FPU 2014/05886) and is part of the Cultural Districts Excellence Project: Images and imaginaries in the revitalization processes of urban spaces (Ref. HAR2015-66288 -C4-2-P, MINECO, National Plan I+D+i, 2016 - 2018) and the National Project of R&D Art, Architecture and Heritage in the processes of image construction for the new cultural enclaves: from districts to territories (Ref. PGC2018-094351-B-C43, MICINN. National Plan I+D+i Generation of Scientific Knowledge and Strengthening, 2020-2022). Being awarded the National End-of-Degree Award in Advertising and Public Relations (UCM), Jennifer also ended up being the best of her class in the Master's Degree in Audiovisual Communication for the Digital Era (UCM). During her PhD, she was part of the “Europaeum Scholars Program”, an international academic excellence program led by the University of Oxford together with 14 other European universities of excellence.

Currently, she is a member of the UCM Consolidated Research Group “Art, Architecture and Communication in the Contemporary City” and of the Research Group “Creative and Cultural Industries” at De Montfort University (Leicester, United Kingdom). Within them, she develops different research projects related to citizen communication and branding in cities and cultural and creative districts, positioning them as a public good at a European level.

Jennifer has carried out various Research and Teacher Training Stays at universities such as Northumbria University (Newcastle upon Tyne, United Kingdom), De Montfort University (Leicester, United Kingdom), The Geddes Institute for Urban Research (University of Dundee, United Kingdom) and the Institute Superior da Maia - ISMAI (Maia, Portugal). Likewise, she has various contributions, both in international indexed books and journals and in renowned international scientific events.

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Published

2022-04-29

How to Cite

García Carrizo, J. (2022). Strategies for the inclusion of people with disabilities: The case of the Ouseburn Valley (Newcastle upon Tyne, United Kingdom). Revista Prisma Social, (37), 182–211. Retrieved from https://revistaprismasocial.es/article/view/4570